At Home Busines – How To Improve Your Prospect Sign Up Rate Significantly

Building an at home business downline relies more on giving your prospects value rather than trying to convince them that you have the greatest opportunity in the world.

Giving value can move mountains in an at home business simply because you are making it about your prospect and not you. In other words, by giving value you are showing you actually care about somene’s future by educating and teaching them as much as you know in building a solid, profit bound business from home.

Many network marketers still don’t understand in giving something away for free before asking for the sale. Many are just too consumed in their own greatness and just want to harp on the point of how good their opportunity is and how much it has done for them. Seriously, a prospect doesn’t really give “two hoots” about what it’s done for you; what can it do for them.

The Path Of A Prospect

Too many people in network marketing seem to think the party’s over once a lead comes into their business. In fact, they are almost at the point of celebrating and while it’s exciting, the party has really only just begun.

No way. This is what separates the good networkers from the “wannabes.” Attracting prospects is simply part one of the equation. Part two is the crucial step. Guiding them from interested to ready to join.

Now begins the important work at home business presell. This is where the “rubber meets the road.” Here are several techniques you can use to give your new prospect value and to get them to trust you enough as the person that’s the right fit for their future business building plans.

Taking A Prospect By The Hand

#1. Produce a written report and send it to your list. This report only needs to be between 5-10 pages. What can you write about? Here are some suggestions:

… write a report on your prospecting process and how you attract people into your business funnel
… how to maintain focus in a at home business and simply write about how you do it
… write a list of free resources your list can utilize

#2. Offer to speak to your prospects on a one-on-one basis but make it sound like there is a touch of urgency about it. Limit it to a certain number for a limited time and watch the response rate.

#3. Offer email support. Give them a different email to your main address and let them know this is where they can ask you questions about anything related to building and running an network marketing business. Let them know you are pretty busy though and not to abuse this privilege.

#4. Offer a free course. This could be based around your internet network marketing process and deliver it to them over several weeks.

#5. Produce video and audio training. This doesn’t need to be a “War And Peace” production but something people can utilize. For example, producing a video on how to sign up and create a Squidoo lens for example or how to link a keyword within an article using html or how to submit an article to the major directories such as Ezine Articles and Articles Base.