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Advertising communicates and relates your products or services to potential customers so they will want or need what you have to offer. Advertising is not difficult once you have identified your customers and targeted your market. This helps you determine when, where, what, and how to advertise. Advertising lets your prospective customers (target market) know about your product and makes them want to buy from you. The advertising you choose should project the kind of image you want for your business. |
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